Firefly's hottest fashion trend brought to you by Toyota – The News Journal


From Rainbow Kitten Shock to Lil DIcky, listed here are our favourite band/act names from Firefly Competition 2017. Wochit

Generally it is the only fashion trend that catches fireplace.

At this yr's Firefly Music Competition, the hottest look isn't mirrored metallic tops, male rompers or fanny packs.

It is glitter and it is in all places, thanks to an 80-year-outdated Japanese automaker.

Toyota established a presence at Firefly with a pair of tents that provide every part from laser-etched doughnuts and branded tote baggage silk-screened whereas you wait, to digital actuality check drives in a "cosmic paradise."

However there was just one factor that competition-goers are prepared to stand in line for 30 minutes or extra.

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"The glitter is actually colourful and it simply seems cool in your face or in your hair," mentioned Cailin Conlon, an 18-year-outdated from Lengthy Island, New York, attending her first music competition.  

"I noticed one other woman with it and thought it appeared actually good," she mentioned. "She instructed me to come right here."

The glitter paint is simply out there at Toyota's Music Den, a comparatively massive vendor house that acts as each a showroom for a number of the automaker's latest fashions and a mini-music venue the place a number of acts gave intimate performances.

Moderately than pay for the face decorations, music lovers solely had to take a survey on an iPad and supply up an energetic e-mail tackle. A laminated sheet taped to a tent pole additionally notified visitors that merely coming into the house entitled Toyota to use their identify, voice and picture "in perpetuity" and with out fee.

It was a small value to pay for Jessica Gorstin, a 27-year-outdated from Pittsburgh.

"I like being in footage," she mentioned, because the digital band Missio carried out their single "I Do not Even Care About You."

Cynthia Stasio, one other 18-year-outdated from Lengthy Island, was equally unconcerned about giving freely her picture and e-mail tackle within the identify of fashion.

"Everybody has to become profitable by some means," she mentioned. "Moreover, I believe the glitter seems actually cute. Everybody has it."

Contact reporter Scott Goss at (302) 324-2281, or on Twitter @ScottGossDel.

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Firefly's hottest fashion trend brought to you by Toyota - The News Journal