White Castle staff are getting a excessive fashion makeover.
The burger joint stated Tuesday it has partnered with Telfar Clemens to redesign White Castle's employee uniforms. Telfar, a Queens, New York-primarily based designer, created a unisex fashion label in 2005 and has proven his collections at New York Fashion Week.
The brand new shirts, which stay White Castle blue, characteristic a large collar and a stylized model of the chain's brand on the chest. The uniform will likely be rolled out to all of White Castle's practically 400 eating places.
Supply: White Castle
"The uniforms weren't about reinventing White Castle, simply reflecting that core authenticity that folks crave," Telfar stated in a press release.
White Castle stated it should work with Telfar on different tasks, together with a line of buyer merchandise set for launch in October.
White Castle is not the primary firm to flip to a fashion designer to give its uniforms a face-elevate. Delta employed Zac Posen in 2015 to revamp its employee's uniforms, Crowne Plaza tapped Timo Weiland in 2016 and McDonald's turned to crimson carpet designer Waraire Boswell in April.
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